Stop & Shop
One of my previous clients was the popular grocery chain in the Northeast, Stop & Shop. I assisted the greater team with monthly social paid and organic concepts, keeping the client trending and on brand with the store’s guidelines. I also participated with pre-pro planning for the monthly photoshoots.
We were able to utilize trends like trending sounds and ASMR throughout our content, and still deliver on client requests with a little pizzaz.
The following pieces are concept work for a social refresh:
Emulating the circular shape from the classic stoplight logo, I put holding shapes with slight curves throughout the template designs.
